Thursday, January 8, 2015

The Musician Who’s Gaming Search Engines to Actually Make Money

The Musician Who’s Gaming Search Engines to Actually Make Money

Two hundred songs—that’s how many Matt Farley will record this month. That’s about 50 songs per week. He records whenever he’s not at his day job; over the past seven years, he has written more than 16,000 songs—he’s on keyboard, vocals, and occasionally guitar—available on iTunes and Spotify. Are they any good? No, of course not. But there sure are a lot of them. “I realized people will type weird stuff into search engines, and there’s not always songs for the stuff,” he says. “If you search for ‘love’ on iTunes or Spotify, you’re going to get something like 15 million songs. If you search ‘monkey,’ you’re going to get fewer.” So Farley decided to fill that gap.

The post The Musician Who’s Gaming Search Engines to Actually Make Money appeared first on WIRED.








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