Monday, December 22, 2014

The Psychology Behind A Mysteriously Fluctuating Holiday Sweater Sale

When J.Crew emailed the author with 50% off on one day, 80% off on another, he wondered: Was this dynamic pricing or a force beyond data?

Check your inbox right now, and you'll likely have an email about a big sale waiting for you. Chances are, you received one the day before, from the same place, about a different sale.

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