T-Mobile’s ‘unlimited means unlimited’ policy is good for consumers, but it’s also a boon for less scrupulous users who use cell data to replace broadband, with the help of a few dubious workarounds. Starting today, the endless data gravy train is going to stop.
Sunday, August 30, 2015
Sony's Upcoming Z5 Flagship (Probably) Gets Shown Off On Video
Sony’s new flagship smartphone isn’t meant to make its debut until later this week, but that hasn’t stopped someone leaking a two-minute video showing off some of the phone’s better features.
Saturday, August 29, 2015
What App Developers Want to See In The New Apple TV
With a new Apple media streamer reportedly weeks away, we asked app makers what's worked for competing platforms like Roku and Chromecast.
Apple has a lot of catching up to do if it's going to launch a new Apple TV in September.
Seamless Is Down and People Are Freaking Out
At this very moment, all around New York City, grown, adult humans are gathered around empty plates, clutching morsel-less silverware and hurling epithets at a faceless brand on Twiter. The only sound: A grim busy signal pulsing through the speakerphone and the low grumble of stomachs. Eyes dart to the left, to the right, sizing up companions in terms of both strength and will to live. Tonight, Seamless.com
Staff Recommender: Zacqary Adam Xeper, Who Makes This Website Pretty
The best things on the Internet this week, curated by Fast Company employees.
Name: Zacqary Adam Xeper
Role at Fast Company: I'm a web developer, specializing in front-end—that means the stuff that happens on your device, as opposed to the stuff that happens on our servers. I make things look pretty for you. Ever looked at one of our slideshows on your phone? Aren't those spinning 3-D cards cool? You're welcome.
Twitter: @XerxesQados
Titillating Fact: In my spare time, I am a purple fox named Xerxes. If you're in downtown Pittsburgh on that one weekend in late June/early July when the streets are overrun by people wearing full-body mascot-style animal suits, I'll probably be one of them. Yes, I'll be overheating; that's what happens when you go outside in the middle of summer wearing a couch. But I do it anyway.
Marketing Day: World’s Largest Media Buyer, Native Ads & Retail Marketing Strategies
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
- Here’s Where The World’s Largest Media Buyer Spends Its Money
WPP’s GroupM spends $76 billion a year on media. All but one of the top recipients of that investment are digital media companies. - The Brand’s CMO, Its CFO And An Agency Shill Walk Into A Bar…
On this Friday, we’ll listen in on a conversation that could occur while a couple of C-level execs, along with their agency rep, enjoy a few drinks at happy hour one evening. - Native Ads: Effective, But Are They Accepted By Consumers?
Marketers have enthusiastically embraced “native advertising,” and there’s an emerging body of evidence supporting the proposition that it’s more effective than traditional display. The latest addition to that corpus comes in the form of a report just published by the MMA. - Measuring Accessibility In The User Experience (UX) And The Searcher Experience
Accessibility in the user experience isn’t just about humans — it’s also about technology, says columnist Shari Thurow. She explains how she measures accessibility and offers some tips on developing an accessible website. - The Pros And Cons Of Responsive Design
When you’re developing your web site and landing page strategy, there are three well-traveled mobile-friendly routes. Columnist Abraham Nord explains each of the approaches and details the potential consequences of following them. - Retail Marketing Strategies: Connecting The Dots
As more shoppers turn to their smartphones to do product research, retailers need an all-inclusive mobile marketing strategy to reach consumers at just the right time, says columnist Allan Haims. - Instagram Moves Beyond The Square & A Few Brands Test The Waters
The visual social network enables posting in both portrait and landscape orientation, good news for marketers who use the same creative content across multiple platforms.
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
- Google Home Services Ads Launch In AdWords Express
- Making Your Support Content More SEO Friendly
- Pros & Cons of Responsive Landing Pages For SEM
- Social Profile SEO: Optimizing For Rankings & Search Visibility
- Search In Pics: Google Android Talk, Noogler Wind Spinner & Marshmallows
- Google News Editors’ Picks To Get App Links
- Google Mobile Has A New App Search Results User Interface
Online Marketing News From Around The Web:
Analytics
- Three Ways It Pays for Marketers to Be More Data-Driven, www.marketingprofs.com
Blogs & Blogging
- New Study Reveals the Lifetime Value of a Blog Post, www.convinceandconvert.com
Business Issues
- Google boss warns against television repeating mistakes of press, www.theguardian.com
- Google’s Secret Strategy To Recruit Engineers, www.fastcompany.com
- Obama Administration teams with Apple, HP, Boeing on new wearable tech hub in Silicon Valley, venturebeat.com
Content Marketing
- 3 Resources to Help You Create Remarkable Visual Content, www.copyblogger.com
- How to Create Content That Drives Organic Traffic, blog.kissmetrics.com
- Is personalized content a marketer’s dream?, www.retaildive.com
- Oops! Are You Applying The Right Advice To The WRONG Headlines?, blog.crazyegg.com
- Personalize Your Messages with Mindset Segmentation, www.searchenginejournal.com
- Time Puts Branded and Editorial Content Creation Under One Roof, www.adweek.com
- Why You Need Content Strategy Before Editorial Planning, contentmarketinginstitute.com
Copywriting, Design & Usability
- 4 Content Writing Mistakes Small Businesses Make, smallbiztrends.com
- Solving the Problem of Design with Karl Ulrich, uxmag.com
E-Commerce
- Amazon Curtails Development of Consumer Devices, www.wsj.com
- Digital River and Mirum Join Hands for Enhancing Brand Experience Across Ecomm Channnels, www.martechadvisor.com
- In New Amazon Prime Program, Not All Goods Ship for Free, blogs.wsj.com
Email Marketing
- Fast email response time earns L.L. Bean high marks, www.internetretailer.com
- Q&A: Answers to Your Email Measurement & ROI Questions, blog.returnpath.com
General Internet Marketing
- Programmatic Advertising 101: How it Works, www.seerinteractive.com
- Truth In Advertising, Winning Markets With Honesty, www.aimclearblog.com
- Ad Blockers: What do they mean for publishers, advertisers, and consumers?, www.tune.com
- Traditional vs. digital advertising: what’s changed and what hasn’t?, econsultancy.com
Internet Marketing Industry
- Marketing is a (Buyer) Journey, Not a Destination, thecmoclub.com
MarTech
- 4 Creative Uses of Marketing Automation, www.searchenginepeople.com
- Can witty martech wisdom fit into 140 characters?, chiefmartec.com
- MarTech Convergence? Start with the Content, www.cmswire.com
- Understanding the strategy behind mergers and acquisitions within the ad-tech sector, econsultancy.com
Mobile/Local Marketing
- Content Blocking In iOS 9: Where Some See Doom, Others See Opportunity, adexchanger.com
- Everything You Need To Know About iOS 9’s New Content Blockers, techcrunch.com
- How Beacons Benefit Your Customers (and You), www.marketingprofs.com
- How We Designed And Built Our First Apple Watch App, www.smashingmagazine.com
- Mobile, Millennials, and Health, advertising.yahoo.com
Social Media
- Facebook Business Manager: Common Issues Explained, www.jonloomer.com
- Facebook must obey German law even if free speech curtailed: minister, www.reuters.com
- Facebook Web Photo Uploader Adds Features That Were Mobile-Only, www.adweek.com
- Instagram Contest Guide: How To Make Your Campaign A Success, blog.tailwindapp.com
- LinkedIn Buys Predictive Analytics Firm Fliptop to Gear Up its Sales Solutions, www.martechadvisor.com
- The traffic LinkedIn drives to publishers has dropped 44 percent this year, digiday.com
- Understanding Your LinkedIn Company Page Analytics, www.verticalresponse.com
- We’re committing to a more diverse Twitter, www.twitter.com
- What Instagram’s New Formats May Mean for Marketers, adage.com
Video
- How to Launch Your Local Video Content Strategy, localu.org
- MTV Is Making Branded Periscopes for Taco Bell During This Weekend’s VMA Show, www.adweek.com
- Music on Vine, blog.vine.co
- Snapchat charges brands for video views after zero seconds, digiday.com
- YouTube as you know it is about to change dramatically, www.theverge.com
Why parents should challenge autoplay video
In nineteenth century America, parents prepared children with macabre children’s books and fairy tales. It was impossible to hide death from them.
Today, low infant mortality rates and rising life expectancy mean death is not something many children face on a daily basis. Further, parents protect children from remaining experiences of death and violence. They set TV filters, check movie and video game ratings, and set web passwords to control children’s access to graphic media
But Twitter, Facebook, Snapchat and a bevy of sites are investing in a growing media tool: autoplay video. These videos automatically start rolling as users scroll through their timelines or open articles. Autoplay videos are increasingly popular across the Internet — they generate automatic video views, which can increase ad revenue Read more...
More about Video, Media, Censorship, Social Media, and KidsThe FAA's Official App Shows Where It's Legal To Fly a Drone
When I first set out to fly some hobby drones, I had no idea where to go. I had to scour the web to figure out where I could fly without getting into trouble. Even then, I found precious little info. The FAA’s new iPhone app sounds exactly like what I was looking for.
Twitter Made Its Diversity Goals Public, But They Aren't Very Drastic
The company's hiring goals are not exactly ambitious when compared against its existing diversity numbers.
Last month, Pinterest came forward with its proposed plan to increase diversity in 2016. Twitter matched Pinterest's effort on Friday, when it announced its own goals to increase the number of women and underrepresented minorities at the company.
A substance so sensitive it immediately explodes on the lightest touch
Boom! Even if a feather dropped on or a mosquito landed on or like a heavy piece of dust managed to get on top of nitrogen triiodide, an immediate dark purple explosion happens. It’s because nitrogen triiodide is so unstable that it detonates when it’s disturbed, even slightly. Here’s it firing off in slow motion.
Video: The metamorphosis of a caterpillar into a monarch butterfly
Here’s the life cycle of a monarch butterfly. From the wild green creepy critter crawler caterpillar to the unassuming cocoon to the beautifully complex and intricate butterfly itself. We get to see the entire process and it’s like a magic trick, enter one way and exit completely different. Nature is always the best magician.
Report: $1.9 Billion Invested In Space Travel Startups Since 2014
Space travel, virtual reality, and drones are all fertile territory for investors.
A new report says space travel startups have raised a staggering $1.9 billion since 2014. Venture capital database CB Insights released the report, titled "Future of Frontier Tech," which also says that drone startups have raised $285 million since 2014 and virtual/augmented reality companies $1 billion.