With a Samsung Galaxy and a messaging app, this 77-year-old solved a riddle of a billion-dollar business and reconnected with his grandson.
Every young person you know is on Snapchat. Industry experts say the ephemeral social platform has around 100 million active users, most of which "are between the ages of 13 and 25," according to an August Business Insider Intelligence report. With more sex appeal than Facebook and Twitter, and a more intimate user experience than Instagram, Snapchat's little yellow tile has become the de rigueur communication choice of mobile-obsessed teens looking to instantly share life's minutiae with one another (which, according reports, users do as many as 400 million times a day).
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