Thursday, February 12, 2015

Why Apple Started Selling Apps Through Pinterest

Pinterest now has a button for direct app downloads. Here's why.

Apple has long been called a "walled garden," with a closely connected hardware/software ecosystem. It's why, without hacking your phone, you can only get apps from the App Store. And this model has paid off well for the company—Apple gets a 30% cut of every app they sell.

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