The acquisition of King Digital Entertainment by Activision Blizzard marries a mobile gaming giant with a behemoth video game publisher.
Activision Blizzard, the company behind video games like Call of Duty and World of Warcraft, just inked a deal to acquire King Digital Entertainment, the maker of wildly popular mobile game Candy Crush Saga. The acquisition will cost Activision a whopping $5.9 billion, and could cement the company's position as a leading game creator—one that has yet to make its mark on the mobile front.
No comments:
Post a Comment