Tuesday, June 7, 2016

Smart Mirrors Might Be The Future Of In-Store Customer Analytics

Oak Labs, founded by eBay alum Healey Cypher, knows its tech won't work unless it makes employees' jobs easier, not harder. Will it succeed?

Online shopping data is an invaluable trove of insight into how people shop on the Internet. But as the line between online shopping and offline shopping blurs, what about in-person sales? How do you track customer brick-and-mortar behavior beyond inventory in, inventory out?

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