Females were slightly better represented in the preorders for the Series 2 than for the Series 1.
Females were slightly better represented in the preorders for the Series 2 than for the Series 1.
More women are buying the new Apple Watch Series 2 compared to the number of women who bought the previous version, according to new preorder data from Slice Intelligence, but men are still far more likely to buy the device. The research firm analyzes millions of online consumer transactions to get a look at who ordered what and when.
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