Sunday, September 18, 2016

The Big Business Of Red Carpet Bling

Jewelry companies of all sizes compete to get their baubles on the right celebrities at the right time-including the Emmys.


Jewelry companies of all sizes compete to get their baubles on the right celebrities at the right time-including the Emmys.

Actress Cate Blanchett is celebrated for her unconventional, avant-garde awards-show fashion. But at the 2015 Oscars, it was her jewelry that stole the red carpet show: She paired a long, simple black Maison Margiela gown with a Tiffany & Co. turquoise and diamond necklace. It dominated fashion headlines and soon thereafter, inspired knock-offs and Etsy reimaginings. Us Weekly promoted a $75 Blanchett-inspired jewelry giveaway.

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