Rovio has been on a rocky road lately, but it still insists it can become the next Disney. We spoke to the company's new CEO, Pekka Rantala.
When Fast Company first profiled Rovio in 2012, the company was riding high. Not only were Angry Birds and its sequels regularly on top of the App Store charts, the company had successfully started growing its revenue in the physical marketplace with books, toys, clothes, and even Angry Birds speakers. Merchandising sales of those colorful little birds and evil pigs were so good they accounted for 40% of Rovio's roughly $200 million revenue from licensing deals.
No comments:
Post a Comment