Wednesday, August 3, 2016

The Epic Fight Over How To Label "Natural" Foods

The FDA is trying to come up with a definition for "natural" foods, but it's not so easy.

Walk around a local farmers' market or a big chain like Whole Foods or even Walmart and you'll be overwhelmed by the sheer variety of "natural" and "healthy" foods. Consumers want foods they believe offer more health benefits and are made without artificial ingredients, and farmers and food manufacturers are happy to sell to them. But how can you trust that all those products are truly "natural" and "healthy"? It's complicated.

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