Thursday, July 30, 2015

Facebook Rakes In $4 Billion, Thanks To Our Smartphone Addiction

The social network's 39% increase in revenue last quarter was largely driven by mobile.

Facebook held its second-quarter earnings call Wednesday afternoon, and mobile continues to be a huge focus for the social networking giant. For the first time, Facebook broke $4 billion in quarterly revenue. Of that, $3.8 billion came from advertising revenue specifically, with an ever-growing number of those ad impressions and clicks happening on our smartphones.

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