Monday, October 26, 2015

Twitter Targets Brands With Its New Analytics Hub

Calling all brands: Twitter Brand Hub will allow advertisers to track and analyze tweets about their brand and products.

In keeping with the trend of expanding its analytics capabilities, Twitter is catering to its advertiser base with Twitter Brand Hub. An analytics platform for brands, the Brand Hub is designed to track conversation in real time and gather data on tweets that mention their brand and products.

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